Comprehensive Orthopedic Care & Treatment

Pacific Blue

CMYK: 98 / 75 / 34 / 20

RGB: 19 / 69 / 108

Hex: #13456c

Forest Green

CMYK: 43 / 18 / 81 / 0

RGB: 156 / 175 / 92

Hex: #9caf5c

Sunset Orange

CMYK: 9 / 38 / 79 / 0

RGB: 229 / 164 / 79

Hex: #e5a44fe

Sky Blue

CMYK: 43 / 18 / 19 / 0

RGB: 147 / 180 / 192

Hex: #93b4c0

Charcoal Grey

CMYK: 0 / 0 / 0 / 100

RGB: 34 / 35 / 30

Hex: #22231e

Roc PDX

Roc PDX had recently acquired another outpatient facility and was looking to update their brand look and feel with a refreshed logo, new branded elements, and a new comprehensive website. As one of the leading healthcare website design firms, they partnered with ROOT 3 Marketing to accomplish this.

Andrew developed an updated identity with a stronger color palette to anchor the organization further into the Pacific Northwest and used active photography to demonstrate life after surgery. The website was designed and developed from the ground up and allows the energy of this active team to shine through.

The Design Team

As Creative Director, Andrew was extremely grateful to work with and mentor some talented young designers on this and several other projects while at ROOT3:

Andrew Madden: creative director; logo design and web design
Michelle Corkery: web design
Franco Neri: back-end development
Spencer Cadman: graphic design; front-end development
Henri Miguel: graphic design
Danielle Cervelli: graphic design